Shwellness Holiday Hustle 2026

The Shwellness Holiday Hustle is a three-race holiday series in Western North Carolina, featuring the South Asheville Turkey Trot, the Ugly Sweater Run, and the New Year’s Resolution Run. It takes place throughout the holiday season, offering participants a way to maintain their training amidst travel, family commitments, and winter schedules. Runners may register for all three races as a series or for individual events. A virtual participation option is available for those outside Western North Carolina. Participants completing the series receive a commemorative Holiday Hustle medal, with a limit of 200 medals available. Hunter Subaru presents the series, which embraces the holiday spirit with its race selection, covering Thanksgiving morning runs, ugly sweater themes, and a New Year fitness reset.