About this race
The LIEBHERR Bulgaria factory provides this event a workday-meets-raceday character, with company teams trading office shoes for running shoes on a closed industrial loop. The LIEBHERR Business Run Plovdiv marks the ninth traditional edition, part of a Business Run format that started at Business Park Sofia and has become the “biggest corporate relay and team building in southern Bulgaria.”
The event is a relay race for teams from companies, with colleagues tagging in and out. The course is a closed track around the factory, designed to be contained, easy to follow, and good for spectating between legs. The participants are mostly workplace squads, typically resulting in friendly rivalry, matching shirts, finish-line photos, medals, gift bags, and the option for companies to support a charity cause.