Metsä Group Seurakisat 2026

Metsä Group Seurakisat is a yearly athletics series for children and young people aged 5 to 15, comprising over 500 local meets across Finland. It is not a single road race or championship weekend, but rather a nationwide series of club-level competition days designed to offer children an accessible entry into athletics. The meets collectively attract over 25,000 participants, with Metsä Group serving as the title partner and the Finnish Athletics Federation engaged through a multi-year cooperation agreement. The format is local and practical, with children engaging in athletics in an environment focused on safety, encouragement, and diverse activities, rather than solely elite competition. Families participate in the day, and parents can assist as officials, allowing the meets to function as community sports days as well as competitions. The partnership's stated goal is to reduce barriers to sport, promote daily well-being, and help children develop habits for an active lifestyle.