Flo'WeRun by IÉSEG is a solidarity run connecting the IÉSEG community in Lille. It includes an in-person event at the Citadelle de Lille and a remote option for participants running elsewhere. The event is open to all; one edition saw over 300 participants, with numbers nearly equal between those in Lille and those running from France and other countries.
The race began in memory of Florence D’HULST, an IÉSEG administrative staff member who passed away from peripartum cardiomyopathy three months after her second child's birth. It aims to raise awareness of this heart condition and gather funds for Cœur des Mamans Priorité Prévention, an organization established by Florence’s father to support prevention and research. Approximately forty students from IÉSEG associations assisted in organizing the event, and one edition raised over €2,800 for the association.